There are as many ways to cut your exhibit cost, as there are to skin an exhibit. Here are four ways can help you.



1. Go modular. Compared to traditional custom exhibits, the cost for shipping and installing/dismantling modular is considerably less. Modulars are typically lighter, pack smaller and set up faster - features that add up to hefty savings.
2. Consider renting. If you are attending one or two shows per year, renting could be an economical route to take. If you're out to make a statement you can rent a more spectacular exhibit for much less than you can buy. Renting can also be a cost-effective means to change your exhibit every year.
3. Go portable. In a 10-foot booth space, a portable exhibit is often the best choice. These exhibits are usually inexpensive to buy and ship, and they can be set up by almost anyone on your staff (most halls allow it if it can be done in under 30 minutes), thus eliminating installation and dismantling charges.
4. Buy a reconditioned exhibit. Some exhibit builders, offer a variety of used exhibits. Explore your options. If you are flexible on design, you can take advantage of a limited selection and save anywhere from 20 percent to 50 percent of the cost of building new.

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5 Tips For Planning an Exhibition

Posted by PLANET EXHIBITION | 1:04 PM | | 0 comments »

Planning an exhibition can be hard work, but if you know what you're doing, your exhibition can be a great success! I am going to give you some tips for your exhibition to do well.

1. Don't copy other exhibition's styles. Be innovative. If your exhibition is just runoff the mill, nobody will really want to experience it. Try new ideas, and people will be interested.
2. When advertising your exhibition, don't send bulk mail. Send personalized letters (addressed to the person), as it increases the chance that the reader will actually pay attention to your advertisement.
3. Staff wise, you want 1 staffer per 40 square feet of available space. Example: 15 x 20ft exhibition, and your exhibits take up 100 square feet, you'd want about 5 staffers, so they can cover the available space nicely to serve your customers.
4. Have realistic goals. Don't expect your exhibition to be the busiest one in the history of exhibitions. If you set a realistic goal and work towards that, it will come true.
5. Have food/drink for attendees. Most likely, it will keep your potential customers there longer, and increase the chance of a good lead. Also, you can get good hors d'oeuvres at cheap prices compared to how much it will help your exhibition.
Apart from these 5 tips I've shown you, a lot of what makes an exhibition an exhibition is customer service. Treat your customers like royalty, and no doubt they'll want to deal with you again. And, in the end, that's what it comes down to: whether or not your customers will want to deal with you.
Noah Young is the author of many blogs, such as http://secretsofrss.blogspot.com/  and http://www.greatarticlemarketing.blogspot.com/  - Check them out!

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